Go to:
http://philanthropy.com/live/2009/02/social_media/
Social-Media Workshop: How Nonprofit Groups Can Use Online Tools to Build
Awareness and Raise Money
Tuesday, February 17, at 12 noon, U.S. Eastern time
Digg, Facebook, and Twitter are among the most prominent online
social-networking tools nonprofit groups can use to connect with supporters,
raise money for their causes, and increase their visibility.
But while some savvy nonprofit leaders are finding great success, many are not
yet comfortable with these tools. Others have yet to figure out how to use them
to generate awareness or raise money.
What's the difference between sites like Digg, Facebook, and Twitter? How do
they work? How can your organization use these tools to connect with potential
donors or supporters? What lessons can be learned from the recent Twestival --
a massive fund-raising event for the group Charity: Water that was organized on
Twitter?
Join the social-media experts Chris Garrett and John Haydon for a discussion of
these and other questions.
Related Articles
o Online discussion: How Charities Can Raise Money With Twitter and
Other Social-Networking Tools (11/25/2009)
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Join us here on Tuesday, February 17, at 12 noon, U.S. Eastern time.
The Guests
Chris Garrett is an Internet-marketing and new-media consultant in Yorkshire,
England, and author of ProBlogger: Secrets for Blogging Your Way to a
Six-Figure Income. He founded OMIQ, a company that helps businesses with their
online media.
John Haydon is a sales consultant in Boston and the publisher and founder of
the Web site corporatedollar.org, which offers marketing advice to small
nonprofit groups. Mr. Haydon is also the author of a recently released
electronic book, Twitter Jump Start: The Complete Guide for Small Nonprofits.
They will respond to questions and comments about these issues on Tuesday,
February 17, at 12 noon, U.S. Eastern time. Readers are welcome to post
questions and comments now.
A transcript will be available at this address following the discussion.